Hyperdose celebrates Maximalism and “More is more” at its biggest expression. Inspired by fashion, art movements, and social media trends, this collection of beast mode fragrances celebrates creativity and boldness expression.

Hyperdose celebrates personality, individuality and diversity, a maximalist expression specially popular among Gen Z consumer. This exhibition invites you in a journey through different moods, immersing in an atmosphere where 5 different dimensions come to life in 5 maximalist styles: Joyful, Dark, Vintage, Folklore, and Meta.    

The Hyperdose Collection

Divided into 5 different pillars: Joyful, Dark, Vintage, Folklore, and Meta; this expressive collection invites you to discover the extravagant world of Maximalism. Powerful, complex, and long-lasting fragrances, each one crafted to make a bold statement and leave a lasting impression.  10 different fragrances combine CPL Aromas’ AromaSpace™ , AromaFusion™, EcoBoost™  and AromaWellness™ signature technologies.   

The Hyperdose collection and exhibition travelled across three global cities between 2024 and 2025:
London, Dubai, and Shanghai, unveiling curated creations for each city, thoughtfully adapted to its cultural context and consumer landscape.  

Hyperdose-London

Hyperdose-Dubai

Hyperdose-Shanghai