Dubai | Our Creative Talent
The beginning is the most exciting part of the process, I usually have tons of ideas and must choose between all of those. But the most enjoyable is to find your perfume on the market shelves, this is probably the best reward of all.
For Kévin, fragrance is an emotional trigger, by creating fragrance that people wear, it allows him to be a small part of their lives, something he finds greatly rewarding.
Kévin grew up in the countryside in France, you could say his role as a perfumer was inevitable as he has always had a passion for the evolving world of scents, and at a young age would spend his time playing and mixing different colognes together.
When he was 18, Kévin moved to Montpellier to study and spent 6 years there, later moving to Hereford in the UK for a role as a Junior Flavourist. An opportunity arose to be trained at Bell F&F Leipzig in Germany which Kévin jumped at the chance to do, and then worked at Symrise and Sensient France before joining the CPL Aromas team in Dubai.
For Kévin, fragrance is an emotional trigger, by creating fragrance that people wear, it allows him to be a small part of their lives, something he finds greatly rewarding. Finding inspiration in all aspects of daily life, Kévin can call on any of these inspirations to start a fragrance creation be it a friend, a song with beautiful lyrics or a memory.
Outside of perfumery Kévin has interests in sketching, nature, swimming, hiking and it influences the fragrance creations he makes, they help to nurture the process and creativity.
Kévin believes that the future of fragrances will see a demand in more eco-friendly scents and better transparency as well as more of a story behind the fragrance and the perfumer creating it.
What ingredient do you enjoy using the most? why does it stand out to you?
This is quite hard to say there is so many I love. My favourite would be Vetiver Oil Haiti maybe for its power and the vertical smell it has. It has so many facets: woody, noble and citrusy but it has also some leathery and earthy notes which makes it so exciting to work with. To me it is a great masculine scent, that works wonders in feminine as well.
What are your thoughts on sustainability and the fragrance industry?
Sustainability is a crucial aspect of our modern world, to me, we must choose our Raw Materials to be the most sustainable as they can be to protect the future of perfumery and the naturals palette. We have to rethink our ways of creating perfume to make it more sustainable. I believe we are going in the right direction at CPL, it is a long process we cannot revolutionise it in one day.
Do you have a method for applying fragrance?
I love applying it in my hair or, I would quote Gabrielle Chanel on this one: “wherever you would like to be kissed.”